“ELEVATE ME!” Energy Bars Expands with Strawberry Apple Pie

August 30, 2010 by · Leave a Comment 

Vancouver’s own “ELEVATE ME! Energy bars” (www.prosnack.com) has grown again, moving into a much larger production/office facility in North Vancouver, BC.

President Trish Ellingson explains, “We started this business in our tiny apartment, then moved to a night-kitchen and then to our own facility, which was great. But recently we were bursting at the seams again, so much so that we had to lease an extra property for our offices. So we finally bit the bullet and moved to a brand new space in a beautiful new building.”

Strawberry Apple Pie energy Bar

In addition the company is hiring new staff, purchasing new equipment and launching a brand new flavor: “Strawberry Apple Pie”, made simply with strawberries, apples, cranberries, raisins, dates, almonds and pure whey protein isolate. Chief Bar Maker Kurt Ellingson says, “This was a recipe we worked on for a long time, and we finally got it right. As soon as we tasted the mix of strawberries with the protein and apples we knew we had a winner.”

As a launch special, founders Trish and Earl are offering a free a box of “Strawberry Apple Pie” bars to the first 3 people who email marketing@prosnack.com with the answer to this question: “how many grams of fibre and protein are in the new bar?”

Founded in 2003, ELEVATE ME! has grown from a mom and pop operation into a successful growth company, selling several million bars in the process to health and grocery stores throughout Canada and into the United States. ELEVATE ME! Bars are popular because they are made simply with real fruit and pure whey protein. They are gluten-free, not baked, not coated.

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Trying Something New in My Down Time

August 23, 2010 by · Leave a Comment 

After the gruelling Western States 100 mile endurance run, I have found myself taking a bit of a break from racing and the stresses that came with it. In the past 5 years that I have been running, I have never really taken a ‘break’. I mean, I have taken the odd week off here and there to recover, but nothing I would consider a break. Needless to say, with all the free time I have not training I have been on some of the most amazing adventures in extremely beautiful places. I have even started a new sport!

My boyfriend has been climbing for almost 17 years and naturally he has taken me out a few times. I have to admit, I have a fear of falling and this used to be a real problem in the beginning. To take this admittance even further, I found myself in a state of panic on the rock a few times. But then I learned a valuable lesson, a lesson that holds true in all facets of life. I learned to trust- the rope that is. I eventually realized through trial and error that when I let go of the rock (or fall), I didn’t go anywhere.

This break from training has allowed me the freedom to spend time climbing and I AM LOVING IT! It’s so different than running and works a completely whole new set of muscles in an entirely different way. I am starting to get pipes! I am feeling stronger than ever because when you run long distances like I do, you lose muscle in the process.

I can remember being a child and my dad would frequently take us camping and hiking in Squamish. Whenever we drove by the Chief, he would always point out the little people climbing on the rock. They looked so small on that giant piece of granite. Now I am one of them. It’s crazy! This summer, climbing has taken me to the Rockies, Revelstoke, Squamish, and even in my own backyard in the Lynn Valley Headwaters.

I will never stop running and I am the first to admit that. However, sometimes it’s nice to break away from the everyday routine of training and try something new. You learn more about yourself doing something new than you do doing the same thing over and over.

On that note, get out there and make it your goal to try something new in the remaining months left we have in 2010.

Note: All of my climbing endeavours have been powered by Elevate Me energy bars! When your climbing, you need to pack light! These high protein bars are as light as they come!

Nicola Gildersleeve
Athlete/Ambassador

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Nic’s Pix: Top 5 Hikes to do in B.C

August 18, 2010 by · 1 Comment 

We are finally into the meat and potatoes of summer. What does that mean, I don’t know exactly but most of the snow that has prevented us all from hiking up high in the mountains is pretty much gone!!!! So, lace up those hiking boots, pack a lunch, and let’s hit the trails! Here are my top 5 hikes to do this summer in B.C:

1. The Lions: Distance: 15km, Elevation gain: 1280m, Time: 7 hours return. This is what West Coast hiking is all about. The Lions are the twin peaks that are seen from downtown Vancouver. They are also known as the Twin Sisters. The hike begins in Lions Bay. Click here for more info…

2. Black Tusk: Distance: 29km, Elevation gain: 1740m, Time: 11 hours return, Season: July- Oct. The dark, jagged edges of Black Tusk make it one of the most scenic and unique hikes in south western British Columbia. Located in Garibaldi Provincial Park, Black Tusk is the most spectacular mountain in the area. While many hikers do complete this trail in a day, the distance and elevation gain make for a very long day. For this reason, some people prefer to hike to Garibaldi Lake or Taylor Meadows and camp overnight, and then hike to Black Tusk the following day. It is up to you which you prefer, however if you do decide to do this in a day, make sure to leave plenty of time to return to the parking lot during daylight hours. Click here for more info…

3. Hanes Valley: Distance: 16km, Elevation gain: 1130m, Time: 7 hours. I have done this trail usually as a run/hike. I most look forward to the summer weather because I know the snow will have melted enough to depart on this adventure. This trail starts in the Lynn Headwaters in Lynn Valley and finishes at the top of Grouse Mountain. Click here for more info…

4. Golden Ears: Distance 24km, Elevation gain: 1160m, Time: 6 hrs. Golden Ears Provincial Park is located 11km North of Maple Ridge and is one of the largest parks in the province. I have not done this hike myself but I have heard a lot of great things about it. Click here for more info…

5. Coliseum Mountain: Distance: 23km, Time: 8 hours. This hike also starts in the Lynn Valley Headwaters (my backyard). Click here for more info…

There you have it, 5 hikes all within a 45 minute driving distance from one another. Always remember to be prepared, which means bring adequate amounts of food (ELEVATE ME BARS) and water and perhaps more in case you find yourself lost. Let a friend or family member know where you are going, wear proper footwear, bring something warm to wear in case it gets cold, and bring bear spray in case you see on in the wild.

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