Power to Climb 2010 Mt. Kilimanjaro Expedition

January 28, 2010 by prosnack · Leave a Comment 

This past month Elevate Me! donated some of our bars to the Power To Climb 2010 Mt. Kilimanjaro Expedition. We were very happy they chose to take our bar with them on this incredible journey:

Hi!

Hope your 2010 is off to a fabulous start! We’re back safely from Africa, and I’m happy to say that our whole team made it to the summit of Kilimanjaro! I’m also happy to say we exceeded our $150k fundraising objective! These funds will directly drive the program expansion of Power To Be and reduce waitlists, helping hundreds more underprivileged youths and families in our communities.

I wanted to thank you for all your support and providing us with the Elevate Me bars. I can say with certainty now that nutrition played a critical role in helping us all get to the summit, and your bars provided us with the nutrients and protein we needed to get to the top! You may also be interested to know the porters seemed to enjoy them as well. With a few bars left over, we decided to donate them to an orphanage in Moshi, which we visited after the climb – the orphanage appreciated the bars very much. This journey was a major life experience for each of us, and we were glad that Elevate Me was there every step of the way.

We’ll be sure to keep you posted on our next adventure, and please feel free to continue to check our site for updates
https://www.powertoclimb.ca

Best,
Mike Schauch
Expedition Leader, Power To Climb 2010 Mt. Kilimanjaro Expedition

Vancouver company must meet Matt Lauer during Olympics

January 26, 2010 by prosnack · Leave a Comment 

Vancouver’s own “Elevate Me!” protein and fruit bars (www.elevateme.com) is on a mission to meet Matt Lauer when he is in Vancouver to shoot the Today Show during the Olympics this February.
Says company founder Earl Ellingson, “We know Matt Lauer is an avid cyclist and the Today Show is shooting at Grouse Mountain. Since we make our bars at the base of the mountain we would be crazy not to try and meet Matt and get on the Today Show!”

Already “Elevate Me!” has sent a gift pack to Matt and offered him useful advice on how to avoid a repeat of his unfortunate run-in with a deer while cycling (click to see cartoon reenactment here: http://www.prosnack.com/mattlauer

They have also offered Matt a years’ supply of fresh bars and a matching years supply donated to his charity choice.

Starting February 1st “Elevate Me!” is running a twitter contest, rewarding our followers for Matt Lauer sightings and hiding limited edition gift packs throughout Vancouver stuffed with Elevate Me! bars and other goodies.
Each day starting Feb 1st through the Olympics they will send coded hint tweets to “Elevate Me!” followers.

During the Olympics “Elevate Me!” ambassadors will be handing out free bars and trying to meet Matt and welcome the rest of the Today Show team.

“Elevate Me!” energy bars are made fresh daily by a dedicated family business in North Vancouver and selling across Canada, and soon into Whole Foods Northwest USA. The success of Elevate Me bars is due to the 7 unique and delicious flavors, the high whey protein amount and whole fruits. The bars are called “the world’s simplest protein and fruit energy bars” because all they contain is real simple food. Gluten-free, soy-free, cold formed = Simple. Clean. Fruit. Protein.

For more information contact the company directly:

Trish and Earl Ellingson
Founders/Owners/Devoted Bar Makers
PROsnack Natural Foods Inc.
p 604 980 6160
f 604 980 6170
info@prosnack.com
www.prosnack.com

Elevate Me: The Golden Ticket of Health

January 22, 2010 by Nicola · Leave a Comment 

Every time I am in a jam and need something to eat, I always reach for an Elevate Me bar. I stash them everywhere and I always make sure I have one in my car. The other day I caught myself thinking about the ingredients that form these delicious bars of goodness. Not only does each bar consist of no more than 8 wholesome ingredients, each ingredient has multiple health benefits. I spent a little time researching on the internet exactly what those health benefits were.

I am going to do this blog in two parts. I introduce to you, part 1. The second is to be continued…
Let’s start this party off with Dates. Not only are they loaded with fiber (helps us stay regular), they are an excellent source of potassium.

Cranberries are one of my favorite dried fruits to eat in salads and are now my favorite turkey topper. They have long been valued for their ability to help prevent and treat urinary tract infections. Now, recent studies suggest that cranberries may also promote gastrointestinal and oral health and prevent the formation of kidney stones. The party doesn’t stop there, they also lower LDL (bad) and raise HDL (good) cholesterol, aid in the recovery from stroke, and even help prevent cancer.

Acai berry has existed for a very long time but this powerful berry has only been main stream for a short while. Acai has a remarkable concentration of antioxidants that help combat premature aging. It also consists of monounsaturated (healthy) fats, dietary fiber and phytosterols to help promote cardiovascular and digestive health.
Almonds are definitely on my list of daily eats. They are a great source of vitamin E and have good amounts of magnesium, potassium, zinc, iron, and fiber. This tear shaped nut is also a great source of healthy monounsaturated fat and they contain more calcium than any other nut which makes them great for vegetarians who do not eat any dairy products.

A few months back I was looking to increase my protein consumption by adding protein powder to my shakes. With so many different varieties on the market, it was hard to know which one to purchase. I consulted my naturopath and she suggested whey protein. Whey Protein is a main ingredient in all the Elevate Me Protein Bars as it helps to increase lean muscle mass. It is useful for weight loss, specifically fat loss. Our brain function relies on appropriate protein and it has also been shown to enhance immune function.

Raisins are a dried fruit I have everyday in my morning bowl of oatmeal. The health benefits of raisins include relief from constipation, acidosis, anemia, fever, and sexual weakness. Raisins also help in eye care, dental care, and bone health. Especially as a female athlete, keeping our bones healthy is a top priority!
You know the saying, “An apple a day keeps the doctor away”. Apples offer bone protection, helps asthma, lowers cholesterol, assists in the prevention of Alzheimer’s/lung/colon/liver and breast cancer, helps with weight loss, and diabetes management.

WOW!
All these foods are great to eat on their own, but, if you don’t have the time to shop, need healthy food fast that will keep you going for hours, or need to fuel up before or after exercise, reach for an Elevate Me Bar. Will all these wonderful health benefits, you would be silly not to!

Enjoy the day!
Nicola Gildersleeve

Resolutions… Really?

January 12, 2010 by Alison · Leave a Comment 

So this time of year many people are trying to follow new “fads” to quickly reach their new-year resolutions. I find with resolutions you have to be very careful because many people do crazy diets or workout regimens that are so out of the ordinary. If your new workout plan is so far from your regular schedule it makes in close to impossible to stick with it because life will get in the way!

What works best for me is changing the little things in my daily routine to reach my ultimate goal. If you want to lose weight try not to have ice cream in your freezer all the time or make sure that you eat small portions every two hours- none of this crazy dieting! This year I really want to become more flexible. It will help me with racing and training and be another defence against injuries! What I have planned is to go to workouts 10 minutes early 3 times a week to get in a little extra stretching. I am also looking into another yoga class that is scheduled on my day off so no conflicts will happen. The more conflicts this resolution causes within your life means the harder it will be to accomplish.
Baby steps in changing over time will work better than huge change all at once. Plus your body or lifestyle won’t have to go on a roller-coaster ride some resolutions can send you on!

So one thing I love doing is having smoothies after my workouts. My favourite is banana, 1/3cup milk, chocolate protein powder (I use Genisoy) and 1 and 1/2 tablespoons almond butter. Or if you’re not a chocolate person- vanilla powder and then instead of almond butter add different types of berries and orange juice. This seems to gets me through the morning and provides me with the protein and fruit I need for my routine.

I have also come across these new microwave egg cookers- you can find them as freebies at most Running Rooms. It is really simple and takes about a minute to cook an egg! Tastes great and is perfect for a good addition of protein to your breakfast even if your in a hurry like myself.

Here is a link about the egg cookers-

http://blog.getcracking.ca/microwave-egg-cookers-cooking-tips-and-recipes

To sum up this post: SIMPLE=ACHIEVE.

Thanks,
Alison Hooper – Canadian Junior Elite Triathlete

Goals setting: 2010!

January 4, 2010 by Nicola · Leave a Comment 

With a new year upon us, it is important to look back and acknowledge everything we did in 2009.  We work hard, day in and day out, and time just seems to fly by. Accomplishments tend to get overlooked because were too busy moving on to the next big thing. Take some time this month to reflect upon all that you achieved in 2009.

As for myself, I will reflect upon the races I accomplished, my business I grew, and the new places I have travelled.

After all that reflection, I begin to direct my attention towards setting goals for 2010. What do I want to accomplish this year athletically, professionally, and personally? As an athlete or business professional, it is important to set goals because without them you have no direction. A goal is something you are constantly working towards. This is accomplished by setting short and long term goals. For example, a long term goal for me as an athlete would be completing the Western States 100 mile race at the end of June. A short term goal would be my weekly training schedule or perhaps a 50km training race in preparation for the big 100 mile event. The short terms goals keep you accountable to your long term goals and are just as important.

When setting a goal you want to refer to the S.M.A.R.T principle, I’ll use myself as an example:

S: Specific- I want to run the Western States 100 mile on June 26th, 2010.

M: Measurable- Establish concrete criteria for measuring progress toward the attainment of each goal you set.

A: Attainable- You can attain most any goal you set when you plan your steps wisely and establish a time frame that allows you to carry out those steps. Goals that may have seemed far away and out of reach eventually move closer and become attainable, not because your goals shrink, but because you grow and expand to match them. As I sit right now, I am not fit enough to run 100 miles. However, through training over the next 5 months, I will be at that start line fit as a whistle and ready to rock.

R: Realistic- To be realistic, a goal must represent an objective toward which you are both willing and able to work. Three years ago a 100 mile race might not have been realistic. I didn’t have enough experience and I did not have the appropriate time commitment available to train properly. This year however, I have the experience and the time available to train for such a long event.

T: Time Based- A goal should be grounded within a time frame. With no time frame tied to it there’s no sense of urgency. I am already signed up and registered for the Western States 100. A date and time is set.

With those principles in mind, tell us, what is your goal for 2010?

Nicola Gildersleeve